Saturday, January 05, 2008

Anti-Smoking Ads and Packaging = Visual Pollution

Don't get me wrong, I'm all for programs to get smokers to kick their habit. But it's a shame that non-smokers are subjected to quite graphic anti-smoking advertisements while trying to relax in front of the TV.

If you haven't seen them, and have a morbid curiosity to view the ads, here's a link to the YouTube search results for "australian anti-smoking ads". Warning: the images of smoking-related disease are graphic.

Fortunately, a quick zap with the remote can remove the offending images.

But another form of visual pollution can be found by the side of many suburban streets: discarded cigarette packets. These not only contain written warnings such as "SMOKING CAUSES LUNG CANCER", but they also contain snaps from those disturbing TV ads. Aargh!

Perhaps we should impose a deposit scheme on cigarette packaging? It (mostly) works for soft drink bottles. The deposit should be big enough, say $1, to give smokers enough incentive to cash-in the empty packs. And if this is not enough to stop smokers from littering, then having a large enough bounty should encourage others to pick up and return the packs.

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